Do all your keyword research just like in video two.
Create your landing page that you want to send people to in order to "pre-sell" them.
Every Clickbank link on your landing page should be fomatted the following way:

http://9b8b3073wj42cq6o9x465x8p0a.hop.clickbank.net/?tid=<?php echo $_REQUEST['tid'];?>

Be sure that your encrypted hoplink is first, and after the .net/ you want to type in the ?tid=<?php echo $_REQUEST['tid'];?> to every URL that sends the user to the Clickbank sales pages.

What all this does is passes the tracking ID from the Google ad to your landing page, and then from your landing page onto Clickbank where it's recorded.

I've included a Master Resale Rights book that explains this a bit more in the Fast PPC download.
When using Fast PPC to create your ads, the display URL will be your landing page URL.
The destination URL will also be your landing page URL.
Create your campaign with Fast PPC, upload to Adwords Editor, TEST your links out, make sure your tracking IDs are being passed by first typing in your landing page URL with some random tracking ID at the end in the address bar. This will take you to your landing page. Scroll your mouse over your Clickbank link on your landing page and look in the status bar. If you see ?tid= and the random ID you entered... it worked and you're done!

FAQs

How many landing pages do I need?

There are a few schools of thought on this one too. I only use one landing page but there are some people that create a landing page for each adgroup in their campaign. For example, if one adgroup was centered around the keyword make money on Ebay selling socks, they would create a tailored page that is relevant to those specific words on their landing page. Another adgroup might be centered around make money on Ebay selling shoes so that landing page would pertain to shoes instead of socks.

It doesn't take much work to create these landing pages and make them relevant to the adgroup but it is an extra step. You would basically take your one landing page, make X number of copies of it for the X number of adgroups you have. Then go in and tweak the wording.

This will DEFINITELY help out your quality score and CPC though.

So, it's up to you but one landing page per adgroup is the way a lot of people go. Then there's lazy people like myself that just have one landing page but it's up to you. It's better to make multiple landing pages.

How do I make a good landing page?

Use the keywords within an adgroup as many times as you can on your landing page as possible. The more of the same keywords Google sees, the better your landing page is considered. Also, you want to make a story up. Create social proof. Go grab a picture of a real person - not of a supermodel.

Write an empathetic story about how you struggled with something or how after trying a lot of things that didn't work, you were about to give up hope BUT THEN... you get the idea. If your page is a review landing page, make sure you compare three or more products that all have your affiliate links. Use graphics and make it look like you really reviewed the products.

I'm not saying to lie, but a review landing page MUST look like a review. That's why I buy a product before I actually want to promote it. I've promoted products in the past without buying them and found out that some were total garbage and people got refunds because of it. All that marketing and effort wasted because I didn't inspect the product first.

The best advice I can give you is to see what OTHER landing pages look like. A good resource is Google Cash Detective 2 by Chris Carpenter

Or Keyword Spy - Great tool to see what competitors are doing and how they are structuring their landing pages. You'll find that some directly link and some make landing pages that you would think are terrible but must convert for the owner because their ad has ran for a long duration which implies that they're making money from it. I mean, someone's not going to leave an ad running for a long time in a high CPC market if it's not profitable.

If you see a landing page you want to copy, you can usually right click and "Save Page As". Then you can open the page up in your text editing software and edit the page to fit your needs. Don't copy it, but keep the framework and add your own images or color scheme.